April 6, 2022
Over the past month, singer Ed Sheeran has been battling a copyright trial, accusing him of plagiarizing his 2017 hit song, “Shape of You” the song’s resemblance to their song, “Oh Why” Sami Chokri...
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April 5, 2022
If you’ve been on social media for the past few months, odds are you’ve probably heard of the iconic viral hit, “Leave The Door Open” by Silk Sonic on just about every corner of the internet.
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April 2, 2022
Debut: April 2022 After having competed on the reality survival show, “My Teenage Girl”, the seven-member group CLASS:y was formed, signing a seven-year contract with label, M25. The group was...
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April 1, 2022
Queendom returned for its long awaited second season (hosted by Girls Generation’s Tayeon) and here’s all you need to know: Queendom is a South Korean reality-survival show in which six girl groups...
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April 7, 2022
Bobby Shmurda has finally been released from his deal with Epic Records following his own plea for his release on social media stating, “I did six years in jail trying to get off this label before...
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April 5, 2022
Alas, BIGBANG have finally made their long-awaited return to the spotlight with their new single, “Still Life” – a heartfelt ballad about the perils of growing up and learning from your past. As...
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April 5, 2022
Last week, Louisville heartthrob Jack Harlow dropped a 13 second snippet of a new song he’d been working on that samples Fergie’s hit, “Glamorous” and it immediately went viral on TikTok within...
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March 18, 2022
After month’s of anticipation Japanese Girl group XGalX debute with new single “Tippy Toes”. The group consists of 7 young empowered women named Jurin, Harvey, Hinata, Chisa, Maya, Juria and Co...
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March 29, 2022
Newly heartbroken singer Shawn Mendez performs his new song “When you’re gone” at South by Southwest. This is the debut song that came out after his break up with fellow singer Camila Cabello after...
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March 16, 2022
Whether you’ve been a fan of Kanye West from the start, or you’ve recently watched his Netflix trilogy “Jeen-Yuhs”, you’ve probably heard his of first breakout single into the rap industry “Through...
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March 10, 2022
Weeekly pivots away from their bubbly and upbeat sound and makes a major transformation in their edgy and ambitious first mini album, “Play Game: Awake”.“Play Game: Awake” marks Weeekly’s fourth...
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March 10, 2022
Dare I say its, EXTRAODDINARY?Stray Kids have returned with the release of their new mini-album, ODDINARY – a collection of seven songs that proclaim the message of embracing all of the things...
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When Saweetie hit the mic with her usual sparkle and sass, fans expected bops, but what they didn’t expect was boffum. Yes, boffum. The internet has been shaken, stirred, and straight-up meme-ified by this chaotic yet iconic moment, and honestly? It’s giving viral queen behavior.
What Even Is “Boffum”?
If you’ve been living under a WiFi-deprived rock, “boffum” is Saweetie’s now-infamous pronunciation of “both of them” in a freestyle that hit TikTok like a meteor of meme magic. In her signature Bay Area drawl, she casually drops, “I want boffum,” and suddenly, the entire internet collectively screamed, “SAME.”
Boffum isn’t just a word anymore, it’s a mood, a vibe, a lifestyle. You want pizza and tacos? Boffum. You like blondes and brunettes? Boffum. You’re crushing on two people at once? Boffum energy. Saweetie just gave us the vocabulary to live our most extra lives.
The Freestyle Heard ‘Round the World
During an off-the-cuff rap session, Saweetie delivered bars that were smooth, spicy, and sprinkled with Gen Z absurdism. But it was the boffum bar that took off like a jet powered by Fenty Gloss Bombs and Hot Cheeto dust. TikTokers ran with it, remixing, duetting, and even creating their own boffum challenges. Even your cousin’s cat has probably used it in a caption by now.
Why This Hit So Hard
Let’s be real, half of Saweetie’s charm is her effortless humor and meme-queen energy. But “boffum” tapped into something deeper. It’s unserious in the best way, and that’s exactly what the internet needed. In an age where everyone’s either too deep in their feelings or faking enlightenment with a crystal and a ring light, Saweetie came through with unfiltered chaos, and we loved her for it.
Merch, Memes, and Main Character Moments
Within days, fan art, t-shirts, and even playlists titled “boffum” flooded socials. You’re not a true internet citizen until you’ve said “boffum” out loud and immediately laughed at yourself for it. Brands haven’t jumped on it yet, but we’re one ironic tweet away from “Boffum Burgers” or a “Saweetie x Bojangles” collab. Manifesting.
Conclusion: Saweetie Did What Needed To Be Done
Saweetie once said, “Icy girls don’t cry”, and apparently, they also boffum. In one word, she reminded us that being ridiculous is a form of self-expression, that TikTok is the real A&R of 2025, and that sometimes the most iconic moments come from not taking yourself too seriously.
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