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Many artists are using their personal brand and influence to educate artists, from beginners to fellow professionals. Timbaland has partnered with Masterclass to teach musicians how to make unique...
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December 7, 2022
Rina Sawayama has burst into the consciousness of queer music listeners in recent years. My first time listening to her work was Cherry, a track that is bubbly ...
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October 4, 2022
In the wake of Tiktok’s rapid expansion and growing dominance in the short-form video market, YouTube has felt the pressure to adapt to keep up with the shifting demands of its audience...
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October 5, 2022
Conan Gray is an American YouTuber turned singer-songwriter, most well-known for his songs about heartbreak and unrequited love. Throughout his career, Conan has written songs like “Crush Culture”...
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October 17, 2022
Phoebe Bridgers is an American songwriter, singer, and producer who has, in recent years, gained mainstream recognition with the release of her sophomore album “Punisher” in 2020...
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October 18, 2022
Steve Lacy is a singer, songwriter, record producer, and living proof that you don’t need the most advanced or high-tech studio equipment to create music that listeners will love...
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August 31, 2022
For the last two years, there has been something missing in the lives of music lovers around the world—live music. The advent of a global pandemic meant the absence of concerts, festivals........
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August 19, 2022
One of the biggest questions many spaces face today is how blockchain technology may overhaul industry norms, and the music industry is no exception. In particular...
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August 19, 2022
Snapchat has recently announced Snapchat Sounds Creator Fund, a monthly grant program of up to $100,000 awarded to independent artists distributing music on the platform...
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August 15, 2022
Over the past few years, TikTok’s popularity has significantly increased resulting in 1 billion global daily users by early 2022. The app has also become extremely influential in the current music....
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August 4, 2022
Charlie Puth has paired with Studio to create a 30-day online course that outlines the entire songwriting and production process for $279 USD. This hands-on learning experience has been marketed....
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August 2, 2022
Whether you know Lexie Liu from her performance as Seraphine in K/DA’s “MORE” or her fourth-place finish on The Rap of China 2018, there’s no denying that the Chinese hip hop star is a global ...
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There's a new voice in music reality, and it's about creating rather than competing. Hitmakers, a six-episode documentary series that follows 12 elite composers and producers as they work together to create songs meant to dominate the charts, was released on Netflix this week.
What Sets Hitmakers Apart
Offering an unfiltered glimpse inside the creative process of seasoned songwriters as well as producers (Tommy Brown, Jenna Andrews, Harv, and Trey Campbell), it's the first series of its sort.
Viewers receive genuine collaboration, with live writing, demos, lyric changes, and production insight—all in one room—instead of backstabbing and judgment.
The icing on the cake? Lisa from BLACKPINK makes an unexpected appearance, participating in a session, providing feedback, and formally making her Netflix debut.
Why This Is Important for Up-and-Coming Performers
1. Cooperation over rivalry
This program demonstrates that collaboration, not competition, is the key to successful music production. Hitmakers serves as a reminder that networking, co-writing, and mentoring might be your quick route to success if you're just starting out.
2. Craft's Power
Every hit has a backstory of writing room hustle, including the countless edits, the sound experiments, and the "almosts" that nearly turned into something different. Hitmakers demystifies the work and demonstrates the true requirements.
3. Creativity Meets Brands
Seeing someone like Lisa stop by demonstrates that this is mainstream validation rather than a niche. Connecting with other creatives leads to visibility, whether you're an independent artist, producer, or songwriter.