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Katy Perry Teases New Album with Single "Woman’s World"

June 22, 2024

Katy Perry is once again stirring excitement in the music world with the announcement of her upcoming single, "Woman’s World," heralding a new album that promises to continue her dynamic presence...

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Carrie Underwood Marks 50th Show of "Reflection: The Las Vegas Residency"

Carrie Underwood celebrated a major milestone in her illustrious career on June 1, as she performed her 50th show in the "Reflection: The Las Vegas Residency" at Resorts World Theatre. This...

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Inside Taylor Swift's feud with Charli XCX from song dig to ex-boyfriend connection

June 22, 2024

Charli XCX's latest album, BRAT, has garnered critical acclaim, yet it has also reignited rumors of a feud with Taylor Swift. Despite having opened for Taylor on her Reputation tour, Charli's new...

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Post Malone Announces Highly Anticipated New Album 'F-1 Trillion' Set for August Release

June 22, 2024

Post Malone is currently riding a wave of success, standing at the pinnacle of the Billboard Hot 100 with his Morgan Wallen duet "I Had Some Help." In an exciting development, he has announced the...

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Rihanna Says New Album Will Represent ‘Evolution’ of Time She ‘Spent Away’ From Music

June 22, 2024

Rihanna, the multifaceted artist and entrepreneur, has kept fans eagerly awaiting her next album since the release of ANTI in 2016. In a recent interview with Extra TV, she finally provided some...

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Coldplay To Make New Album On Vinyl From Recycled Plastic Bottles

June 22, 2024

Coldplay has announced an innovative and eco-friendly initiative for their upcoming album Moon Music, which will be produced on vinyl made from recycled plastic bottles. The British band aims to...

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Jimin of BTS Announces Second Solo Album 'MUSE,' Set for Release This Summer

June 22, 2024

Jimin, one of the standout members of the globally renowned boy band BTS, has stirred excitement once again with the announcement of his second solo album, titled "MUSE." The announcement was made...

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BLACKPINK’s LISA Gears Up for Solo Stardom with New Single ‘Rockstar’

June 22, 2024

BLACKPINK’s LISA has just announced her new solo single, “Rockstar,” set to arrive on June 27 at 8 p.m. ET. This highly anticipated track marks her first release since signing with RCA Records...

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Celebrating Independence: The 2024 Libera Awards Shine a Spotlight on Independent Music

June 22, 2024

The 2024 Libera Awards, held on June 11 at Gotham Hall, marked a significant celebration of the vibrant and diverse achievements in independent music. Presented by the American Association of...

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Khalid: The Voice of a New Generation

June 22, 2024

Khalid Donnel Robinson, known simply as Khalid, has become a defining voice of his generation with his soulful voice, relatable lyrics, and genre-blending sound. Since his breakthrough with the hit...

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Shakira Recalls Putting Her Music Career on Hold to Support Gerard Piqué’s Pro Soccer Dreams

June 21, 2024

Two years after her split from Gerard Piqué, Shakira has achieved significant milestones, including four major hits and a VMAs Vanguard Award, while preparing to release her next album, Las Mujeres...

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Selena Gomez, Ryan Gosling and More Celebrities Reveal Favorite Taylor Swift Era or Song

June 21, 2024

Taylor Swift's songwriting prowess has garnered admiration from numerous celebrities, who each hold special attachments to different tracks from her extensive catalog. Ryan Gosling, for instance...

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J‑hope & GloRilla’s “Killin’ It Girl” Wins Summer’s Best Collaboration – And It’s Pure Gen Z Energy

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J-hope and GloRilla's "Killin' It Girl," a spectacular blend of K-pop flare and shameless hip-hop heat that has taken the world by storm, is this week's winner of the Best Collaboration of Summer 2025 award. The song, which was released at BTS' 12th anniversary, recently became the fastest Korean music video to gain one million views on YouTube in 2025. Lisa from Tyla x BLACKPINK, whose passionate R&B crossover song "When I'm With You" equally captivated viewers, came in second.

The Reasons Why GloRilla and J-hope Hit It This Summer

Successful Genre Fusion

By fusing GloRilla's strong rap delivery with the brightness of K-pop, the song pushes the limits of genres and unites fans from both sides in a single, electrifying moment.

Culture and Celebration

The song's release at BTS' milestone anniversary capitalized on a fan celebration, increasing its emotional effect and visibility.

Visual Chemistry

The lively visuals and endearing pair performance in the song video served as a fertile environment for fan edits, memes, and viral dance videos, all of which increased activity on TikTok and YouTube.

Insight

What You Can Do

Blend Unexpected Genres

Seek creative partners across genres—for instance, indie-electronic artists might find surprising synergy with rap or dance producers.

Release Strategically

Align releases with cultural moments or celebrations (like tour anniversaries, community spotlights, or milestones in fan fandoms).

Maximize Visual Storytelling

Even a minimalist video with strong presence and choreography can spark viral reactions—visual hooks are key on social platforms.

Leverage Playlist & Fan Pass-along

When fans feel represented or celebrated, they share. Use taglines or prompts that encourage remix, duet, or reaction formats.

Why Gen Z Finds It Appealing

Gen Z relies on bold expression, shared delight, and cross-cultural vitality. "Killin' It Girl" struck all those notes, combining a digital moment with a musical celebration. It proves that when time, artistry, and community come together, international recognition is possible.

Final Thoughts

The collaboration between J-hope and GloRilla is a pattern, not just a viral success. Cross-border fandoms can be reached by artists who are willing to celebrate occasions, cross cultural boundaries, and take ownership of their visual storytelling.

J‑hope & GloRilla’s “Killin’ It Girl” Wins Summer’s Best Collaboration – And It’s Pure Gen Z Energyj-hope-glorillas-killin-it-girl-wins-summers-best-collaboration---and-its-pure-gen-z-energyZeina EzzatAug 23, 2025J-hope and GloRilla's "Killin' It Girl," a spectacular blend of K-pop flare and shameless hip-hop heat that has taken the world by storm, is this week's winner of the Best Collaboration of Summer...