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SG Lewis: Who Is He - and What’s Next For This Rising Star?

February 6, 2023

SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely

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Lessons to Learn From the Launch Of Sam Smith’s “Unholy”

February 4, 2023

Sam Smith just released their new album “Gloria” on the 27th of January. As described by Pitchfork, “Gloria flips between hyperpop, country, dancehall, disco, 2-step, and intimate, Kehlani-esque R&B”.

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Are Virtual Idols the Future of Music?

February 5, 2023

Virtual reality and the metaverse have become popular topics in the music industry where more and more technology and music have been combined, creating something that could revolutionize the entire

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Grammy Awards Songwriter of the Year, Non-Classical: The Category Songwriters Deserve

February 5, 2023

The 65th annual GRAMMY Awards are here, and there's a long-awaited addition to the awards. This year marks the introduction of a new category: the Songwriter of the Year, Non-Classical Award. For all

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How Zach Bryan’s Authenticity Makes His Music So Appealing, Even to Non-Country Fans

January 31, 2023

Zach Bryan released his first album in 2019, and in the short time since he has become one of the biggest names in country. His biggest album, “American Heartbreak”, broke single-day album streaming

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Miley Cyrus is Going to Take Over Pop in 2023

January 31, 2023

Miley Cyrus was born into the music industry, and has spent her career channelling her Nashville and Hollywood roots into a diverse discography stacked with hits. Add to that countless covers that are

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Why This Pop-Rock Band Got Hate For Starting On YouTube

January 31, 2023

Before the invention of TikTok, many music artists gained popularity through YouTube. However, similar to the TikTok stars of today, people in the music industry saw ‘YouTube bands’ as lesser because

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Will Google End Work for Music Creators with their New Music AI?

February 1, 2023

Google has done it. They have created an AI that can generate music from text descriptions. The announcement of this is timely because recently Chat GPT, (a language learning model created by OpenAI

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The Road to Success: What qualities can we learn from Kpop Idols?

January 28, 2023

What does it take to be a professional singer in South Korea? On stage, these Kpop idols capture our attention with catchy songs and amazing choreographies, but what about off-stage? Behind the ...

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Songwriter's Block: Inspiration Tuning in From Around the World

January 26, 2023

Writer’s block is real, and it’s not just authors, but also songwriters and composers. Thinking of top hit songs can be difficult, so how do the pros do it? Where do they get their inspiration from?

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Arcane: How A Video Game Adaptation Ended Up With A Banger Soundtrack

January 26, 2023

What does a TV show based on a video game and the music industry have in common? Near the end of 2021, Arcane took the world by storm after debuting on Netflix. Not only did it dazzle us with its...

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How Black Pink Should Negotiate Their New Contract with YG Entertainment

January 23, 2023

As the contract between Blackpink and YG Entertainment nears its end, fans of the popular South Korean girl group are wondering if the group will renew their contract with the agency...

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“Back to Friends” by Sombr Is the Gen Z Anthem of Summer

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Introducing Sombr, an indie-pop musician whose hit song "Back to Friends" is encapsulating the spirit of Generation Z and beyond. The song was first released on December 27, 2024, however it has since become one of the 2025 breakout hits after going viral on TikTok.

What’s Sparking the Buzz?

The nostalgic indie-pop song by Sombr went viral on TikTok, driving streaming through the roof.

Chart success: The song peaked at number one on the alternative airplay charts and made it into the Billboard Hot 100.

Vibe & Aesthetic: The song has become a favorite among TikTok content creators due to its reflective lyrics and emotionally powerful delivery.

The Reasons Behind Gen Z's Engagement

Authenticity and emotional depth appeal to Gen Z more than flawless perfection. "Back to Friends" perfectly captures the contemplative, genuine, and emotionally expressive nature of Generation Z. For a generation that appreciates unadulterated storytelling and artistic closeness, the song's indie-lo-fi nostalgia is ideal.

How Up-and-Coming Artists Can Gain Knowledge from Sombr

Embrace genuine emotion: On social networks, vulnerability prevails. Heartfelt, unpolished songwriting has a stronger resonance than flawlessly produced music.

Create with TikTok in mind: Keep an eye on trends that evoke strong feelings, such as mood-driven material, narrative forms, or lyric montage.

Bridge nostalgia and modernity: To create a timeless appeal, blend vintage aesthetics with modern production.

Remain constant after going viral: Stories that continue to be told after a single song becomes popular garner long-term interest.

“Back to Friends” by Sombr Is the Gen Z Anthem of Summerback-to-friends-by-sombr-is-the-gen-z-anthem-of-summerZeina EzzatJul 30, 2025Introducing Sombr, an indie-pop musician whose hit song "Back to Friends" is encapsulating the spirit of Generation Z and beyond. The song was first released on December 27, 2024, however it has...