January 19, 2023
Rapper J. Cole has recently announced that he had been struggling with writer's block, but found a way to break free from it by using a type beat from Youtube music producer BVTMAN's YouTube...
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January 19, 2023
Hania Rani is a Polish pianist and composer whose music has been described as "hauntingly beautiful" and "evocative." She is known for her unique blend of classical and electronic music, which she...
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January 16, 2023
Ryan Tedder is a highly accomplished and sought-after music producer and songwriter. He is known for his work with a wide range of artists including: Adele, Beyoncé, Taylor Swift, and OneRepublic...
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January 6, 2022
Drake's ghostwriter controversy has been a topic of conversation since the rapper's feud with Meek Mill in 2015. Quentin Miller, a lesser-known rapper from Atlanta, was named as the ghostwriter....
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December 28, 2022
Many artists are using their personal brand and influence to educate artists, from beginners to fellow professionals. Timbaland has partnered with Masterclass to teach musicians how to make unique...
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December 7, 2022
Rina Sawayama has burst into the consciousness of queer music listeners in recent years. My first time listening to her work was Cherry, a track that is bubbly ...
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October 4, 2022
In the wake of Tiktok’s rapid expansion and growing dominance in the short-form video market, YouTube has felt the pressure to adapt to keep up with the shifting demands of its audience...
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October 5, 2022
Conan Gray is an American YouTuber turned singer-songwriter, most well-known for his songs about heartbreak and unrequited love. Throughout his career, Conan has written songs like “Crush Culture”...
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October 17, 2022
Phoebe Bridgers is an American songwriter, singer, and producer who has, in recent years, gained mainstream recognition with the release of her sophomore album “Punisher” in 2020...
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October 18, 2022
Steve Lacy is a singer, songwriter, record producer, and living proof that you don’t need the most advanced or high-tech studio equipment to create music that listeners will love...
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August 31, 2022
For the last two years, there has been something missing in the lives of music lovers around the world—live music. The advent of a global pandemic meant the absence of concerts, festivals........
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August 19, 2022
One of the biggest questions many spaces face today is how blockchain technology may overhaul industry norms, and the music industry is no exception. In particular...
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The Next Web
Everyone knows Tik Tok as the app that blew up during COVID as a way for people to create and share short videos for others to enjoy. The video’s posted range from funny skits, dances, lip sync videos and much more. The app has allowed a new platform for artists, aside from other social media, to put their music out there.
Lil Nas X is an artist that has used this platform to his benefit, which has allowed him to have a significant amount of exposure to his music. He has gained over $14 million from Tik Tok with songs such as “Old Town Road” and “Panini” becoming great hits.
As Tik Tok has become such a great hit, on July 6th, it was announced that they will also be using the app as a music streaming service. Like any other music streaming app, it will be accessible to its users through a paid subscription. The streaming service will be internally available in Brazil and Indonesia. TikTok has made the agreements through three major receding companies; Sony Music, Universal Music Group, and Warner Music Group. The partnership will further ensure the launch is successful.
TikTok originally made this announcement back in October of 2022. Since the announcement, Spotify has lost approximately 2.6% of its users. TikTok Music will allow its users to stream viral Tik Tok songs and sing along with real-time lyrics such as karaoke, alongside a song identification tool called Song Catch. Unlike other music streaming services such as Apple Music, Spotify is most at risk with Tik Tok music coming out. Spotify is a pure-play streaming platform; other platforms have other ties to them. Prime Music and the e-store Amazon Prime are connected to Prime Video. Apple Music is related to IOS.
Please see the CBS News Report in the attached video link:
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