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BMI’s Court Case Win Helps Songwriters in the Live Music Industry

April 1, 2023

Songwriters, composers, and publishers have long been underpaid when it comes to the live concert industry. However, a successful court case may be the first step to changing that.....

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How Has Social Media and Music Platforms Influenced and Evolved Music Creators?

March 28, 2023

Society has always placed a high value on music. As technology starts to become more part of our lives, social media and music platforms have become more and more prominent in the music business....

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The 24th Annual Latin Grammy Awards Put The Spotlight On Songwriters

March 28, 2023

The Latin GRAMMY Awards are changing it up this year for songwriters! On March 21, 2023, The Latin Recording Academy released a press release announcing various additions and changes to the awards...

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Meet NewJeans: The K-Pop Group Taking the World by Storm

March 22, 2023

Even if you haven't heard of NewJeans yet, there's a good chance you'll soon be humming along to their infectious tunes. The Korean pop group is quickly gaining international attention and breaking..

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Max Martin: Why a Pop-Hit Songwriter and Producer Created a Musical

March 31, 2023

Even if you don’t know who Max Martin is, you’ve definitely heard his songs. Hit-pop songs are kind of his thing after all. Martin first stepped into the music world in 1985 as a frontman for....

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MANILA GREY: Vancouver's Rising R&B Duo

March 18, 2023

The Filipino-Canadian duo from Vancouver has been releasing new tracks left and right, and they are known for their most streamed songs on Spotify, “Timezones,” and “Silver Skies.” Previously .......

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How did Miley Cyrus’ Heartbreak Song “Flowers” Break the Spotify Record?

March 17, 2023

The singer, songwriter, and actress Miley Cyrus has recently released a record-breaking song called “Flowers” in January 2023. This song recites her 10-year long relationship with her ex-husband....

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Men I Trust: Canada’s DIY Indie Band That Could Be Your New Favourite

March 4, 2023

Men I Trust is a Canadian indie pop band known for their dreamy and mellow sound. Their music is laid back, incorporating elements of funk, disco, and R&B to create a smooth and groovy vibe that is

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Basics For Building an At-Home Recording Studio

March 3, 2023

Artists like Kaytranada have proved that you don’t need access to a professional recording studio to create well-produced music. As technology and social media have advanced, it is now easier than eve

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Facing the Music: Legal Challenges With AI and Copyright Laws

February 25, 2023

People draw inspiration from others when forming their ideas, it’s a fact of life. Sampling in music is no exception - and artists do it for a variety of reasons. Traditionally, copyright laws and

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Tobias Jesso Jr.: GRAMMY-Winning Canadian Sells His Song Rights

February 23, 2023

Tobias Jesso Jr. You may know his name from his 2015 solo album Goon. Or maybe from his work on various popular songs, such as “When We Were Young” by Adele and “Alive” by Sia. Or even from his rece

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How Popular TV Shows and Movies Resurrect Classic Songs

February 23, 2023

HBO’s The Last of Us is arguably the hottest show out right now, receiving near universal acclaim from viewers and critics alike. This holds especially true for episode three: “Long, Long Time”.

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The Weeknd: A Timeless Star who Continues to Shine Bright in the Music Industry

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Photo Source: Richard Burbridge

Ever since his emergence onto the music scene, The Weeknd, born Abel Makkonen Tesfaye, has proven himself to be an artist of exceptional talent and staying power. His ability to seamlessly navigate musical genres while consistently delivering chart-topping hits has set his status as one of the industry's top artists. From his early days on youtube to the present, The Weeknd has demonstrated an unwavering commitment to making and putting out his music, producing music that resonates with audiences across the globe and ensuring his fame rises through the years.

One of the key factors that sets The OG Starboy apart from his contemporaries is his ability to effortlessly blend different genres into his music. His signature sound is a fusion of R&B, pop, electronic, and even hints of alternative and rock influences. This genre-blurring approach has allowed him to captivate a diverse range of listeners, attracting fans from various musical preferences. By transcending traditional genre boundaries, The Weeknd's music remains fresh, appealing to new generations of listeners while maintaining his original fan base.

The Weeknd's lyrical content also plays a significant role in his enduring fame. He fearlessly experiments with themes that are often unconventional within the pop landscape, exploring subjects like love, lust, desires, indulgence, and inner struggles. His candidness in discussing raw emotions and personal experiences resonates with listeners, who find comfort and relatability in his music. The authenticity of his lyrics allows fans to connect with him on a deeper level, fostering a sense of loyalty that continues to fuel his popularity.

The Weeknd's commitment to innovation is a driving force behind his continued fame. With each album release, he reinvents his sound, incorporating new production techniques and experimenting with musical styles. This willingness to evolve while remaining true to his core identity keeps his music relevant and exciting. Whether he's crafting ethereal ballads or infectious pop anthems, The Weeknd's adaptability ensures that he remains a prominent figure in an ever-changing music landscape

Beyond his studio recordings, The Weeknd's live performances contribute significantly to his lasting fame. His ability to translate his studio sound to the stage, combined with his captivating stage presence, has solidified his reputation as an extraordinary live performer. His halftime show at the Super Bowl and other high-profile performances have showcased his artistry on a global stage, leaving a lasting impact on both fans and critics alike.

The Weeknd's continuous success in the music industry can be attributed to a combination of factors: his genre-defying sound, unfiltered lyrics, willingness to evolve, captivating live performances, and a global reach. His ability to seamlessly and shamelessly express these elements has enabled him to remain a prominent figure in an industry characterised by rapid changes and evolving trends. As he continues to release music that captures the essence of his journey and experiences, The Weeknd proves that his fame is not merely a fleeting moment but a legacy that continues to grow with each passing day,month and year.