April 8, 2023
In October 2019, member of the K-pop group Monsta X, WONHO, faced allegations of drug usage, resulting in his departure from the group. Fans were disheartened by the news of him leaving and wondered..
Read more
April 1, 2023
Songwriters, composers, and publishers have long been underpaid when it comes to the live concert industry. However, a successful court case may be the first step to changing that.....
Read more
March 28, 2023
Society has always placed a high value on music. As technology starts to become more part of our lives, social media and music platforms have become more and more prominent in the music business....
Read more
March 28, 2023
The Latin GRAMMY Awards are changing it up this year for songwriters! On March 21, 2023, The Latin Recording Academy released a press release announcing various additions and changes to the awards...
Read more
March 22, 2023
Even if you haven't heard of NewJeans yet, there's a good chance you'll soon be humming along to their infectious tunes. The Korean pop group is quickly gaining international attention and breaking..
Read more.png)
March 31, 2023
Even if you don’t know who Max Martin is, you’ve definitely heard his songs. Hit-pop songs are kind of his thing after all. Martin first stepped into the music world in 1985 as a frontman for....
Read more
March 18, 2023
The Filipino-Canadian duo from Vancouver has been releasing new tracks left and right, and they are known for their most streamed songs on Spotify, “Timezones,” and “Silver Skies.” Previously .......
Read more
March 17, 2023
The singer, songwriter, and actress Miley Cyrus has recently released a record-breaking song called “Flowers” in January 2023. This song recites her 10-year long relationship with her ex-husband....
Read more
March 4, 2023
Men I Trust is a Canadian indie pop band known for their dreamy and mellow sound. Their music is laid back, incorporating elements of funk, disco, and R&B to create a smooth and groovy vibe that is
Read more
March 3, 2023
Artists like Kaytranada have proved that you don’t need access to a professional recording studio to create well-produced music. As technology and social media have advanced, it is now easier than eve
Read more
February 25, 2023
People draw inspiration from others when forming their ideas, it’s a fact of life. Sampling in music is no exception - and artists do it for a variety of reasons. Traditionally, copyright laws and
Read more
On September 16, the masked metal phenomenon Sleep Token will embark on their 2025 "Even In Arcadia Tour" across North America. The 18-show tour, which includes a huge date at Brooklyn's Barclays Center, also features the up-and-coming Australian metal band Thornhill as a supporting act. Starting at about $119, the cheapest seats are available.
The tour comes after the publication of their highly acclaimed fourth album, Even In Arcadia, which is renowned for its inventive genre-bending and features notable tracks like "Emergence," "Look To Windward," and the album's title track. As demonstrated at the Download Festival earlier this summer, their live performances are already receiving accolades for their dramatic stagecraft, saxophone solos, and dynamic stagecraft.
Insight
Why It Matters
Genre Fusion Is Marketable
Sleep Token blends metal with unconventional elements (R&B, sax, atmosphere), appealing to a broader, genre-fluid audience. This reminds artists that breaking boundaries can amplify reach.
Theatrics Elevate Performance
Elaborate visuals and stage storytelling give their live shows memorability—especially on social media platforms. It’s more than music; it’s experience.
Forging Strong Touring Strategy
Acting fast on tour announcements and strong visuals builds hype—and trust. Thoughtful rollout can help emerging artists grab momentum fast.
Create immersive television programs
Consider your visual aesthetic, narrative, and energy in addition to your sound. Props, lighting, and unified styling can make even low-budget performances feel like motion pictures.
Try your hand at music
You can reinterpret your sound as being uniquely expressive by combining unexpected genres, such as jazz instruments, cinematic components, or ambient textures.
Make use of live content
Showcase the theatrical highlights, rehearsal cuts, and behind-the-scenes footage. Immersion visuals are popular on TikTok and Reels, and they can increase interest in tours or merchandise.
Create a story around your settings.
Establish a mood or thematic arc. Present it as a narrative experience, regardless of whether it's a one-song broadcast or a full-length performance.
Sleep Token's "Even In Arcadia" Tour demonstrates how spectacular live performances and artistry that blends genres can completely transform how people listen to music today. The message is obvious for upcoming artists: don't only write songs, make sound universes. Make a lasting impression with your live appearance. Additionally, let your uniqueness to serve as an amplifier.
.png)
