.png)
September 27, 2023
Drake and SZA, has recently swept the globe with their most recent single, "Slime You Out." This unique and intriguing song has already attracted a lot of attention...
Read more
September 25, 2023
What sets Laufey apart is her unique fusion of jazz, folk, and pop elements, creating a sound that resonates with both jazz enthusiasts and a younger audience...
Read more
September 25, 2023
For the past few months, K-pop fans have turned to the new reality competition that is America 2 Korea (A2K). The show’s premise involves contestants earning “stones” ...
Read more.png)
September 22, 2023
In a move that’s sure to thrill ARMYs around the world, all seven BTS members have officially committed to renewing their contracts with BigHit Music and HYBE...
Read more.png)
September 22, 2023
Alongside RCA Records in the States, SM Entertainment’s newest boy group, RIIZE, is showing enormous promise in the growing music market...
Read more.png)
September 22, 2023
n the world of music, there are few artists as enigmatic and prolific as Sia. While her distinctive voice and captivating performances have earned her a well-deserved spot in the limelight...
Read more
September 22, 2023
So how have the two superstars managed to stay dominant in the industry throughout their long careers? The answer lies within their artist direction– they both have the ability to evolve their....
Read more
September 13, 2023
After nearly four hours of must-see performances, a surprise guest appearance, record-breaking award victories, and an epic celebration of hip-hop's 50th anniversary, MTV's greatest music event came..
Read more.png)
September 15, 2023
Daniel Caesar's latest album, "Never Enough," stands as a testament to his ability to bare his soul through his music. With every track, he delves into the depths of vulnerability, crafting....
Read more.png)
September 15, 2023
eabadoobee, the multifaceted artist enchanting us with her indie rock and bedroom pop fusion, has once again ignited our musical curiosity with her latest single, "the way things go."
Read more
August 21, 2023
Travis Scott, the boundary-pushing artist known for his genre-blurring sound and immersive live performances, has once again shaken the music world with the release of his popular new album "UTOPIA...
Read more
August 18, 2023
Ever since his emergence onto the music scene, The Weeknd, born Abel Makkonen Tesfaye, has proven himself to be an artist of exceptional talent and staying power...
Read more.png)
When Saweetie hit the mic with her usual sparkle and sass, fans expected bops, but what they didn’t expect was boffum. Yes, boffum. The internet has been shaken, stirred, and straight-up meme-ified by this chaotic yet iconic moment, and honestly? It’s giving viral queen behavior.
What Even Is “Boffum”?
If you’ve been living under a WiFi-deprived rock, “boffum” is Saweetie’s now-infamous pronunciation of “both of them” in a freestyle that hit TikTok like a meteor of meme magic. In her signature Bay Area drawl, she casually drops, “I want boffum,” and suddenly, the entire internet collectively screamed, “SAME.”
Boffum isn’t just a word anymore, it’s a mood, a vibe, a lifestyle. You want pizza and tacos? Boffum. You like blondes and brunettes? Boffum. You’re crushing on two people at once? Boffum energy. Saweetie just gave us the vocabulary to live our most extra lives.
The Freestyle Heard ‘Round the World
During an off-the-cuff rap session, Saweetie delivered bars that were smooth, spicy, and sprinkled with Gen Z absurdism. But it was the boffum bar that took off like a jet powered by Fenty Gloss Bombs and Hot Cheeto dust. TikTokers ran with it, remixing, duetting, and even creating their own boffum challenges. Even your cousin’s cat has probably used it in a caption by now.
Why This Hit So Hard
Let’s be real, half of Saweetie’s charm is her effortless humor and meme-queen energy. But “boffum” tapped into something deeper. It’s unserious in the best way, and that’s exactly what the internet needed. In an age where everyone’s either too deep in their feelings or faking enlightenment with a crystal and a ring light, Saweetie came through with unfiltered chaos, and we loved her for it.
Merch, Memes, and Main Character Moments
Within days, fan art, t-shirts, and even playlists titled “boffum” flooded socials. You’re not a true internet citizen until you’ve said “boffum” out loud and immediately laughed at yourself for it. Brands haven’t jumped on it yet, but we’re one ironic tweet away from “Boffum Burgers” or a “Saweetie x Bojangles” collab. Manifesting.
Conclusion: Saweetie Did What Needed To Be Done
Saweetie once said, “Icy girls don’t cry”, and apparently, they also boffum. In one word, she reminded us that being ridiculous is a form of self-expression, that TikTok is the real A&R of 2025, and that sometimes the most iconic moments come from not taking yourself too seriously.
.png)
