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There's a new voice in music reality, and it's about creating rather than competing. Hitmakers, a six-episode documentary series that follows 12 elite composers and producers as they work together to create songs meant to dominate the charts, was released on Netflix this week.
What Sets Hitmakers Apart
Offering an unfiltered glimpse inside the creative process of seasoned songwriters as well as producers (Tommy Brown, Jenna Andrews, Harv, and Trey Campbell), it's the first series of its sort.
Viewers receive genuine collaboration, with live writing, demos, lyric changes, and production insight—all in one room—instead of backstabbing and judgment.
The icing on the cake? Lisa from BLACKPINK makes an unexpected appearance, participating in a session, providing feedback, and formally making her Netflix debut.
Why This Is Important for Up-and-Coming Performers
1. Cooperation over rivalry
This program demonstrates that collaboration, not competition, is the key to successful music production. Hitmakers serves as a reminder that networking, co-writing, and mentoring might be your quick route to success if you're just starting out.
2. Craft's Power
Every hit has a backstory of writing room hustle, including the countless edits, the sound experiments, and the "almosts" that nearly turned into something different. Hitmakers demystifies the work and demonstrates the true requirements.
3. Creativity Meets Brands
Seeing someone like Lisa stop by demonstrates that this is mainstream validation rather than a niche. Connecting with other creatives leads to visibility, whether you're an independent artist, producer, or songwriter.
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