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Since her debut album, *True Romance*, in 2013, Charli XCX has been reshaping the world of pop, setting herself apart with her daring, synth-driven sound and unconventional style. Early on, her music was darker and more experimental than most mainstream pop, earning her comparisons to left-of-center artists like Grimes and Marina & The Diamonds. Charli’s work stood out for its moody 80s nostalgia and playful, forward-thinking approach, and from the beginning, she showed a knack for creating music that went against the grain of conventional pop.
Charli’s evolution took a dramatic turn with her 2016 EP *Vroom Vroom*, a pivotal project created with the late SOPHIE, a groundbreaking producer known for her unique take on electronic music. With SOPHIE’s energetic, industrial beats as a backdrop, *Vroom Vroom* introduced Charli’s futuristic side, blending chaotic synths, gritty pop-rap, and autotuned ballads in a way that felt refreshingly experimental. From that point on, Charli’s sound continued to evolve, becoming more vibrant, inclusive, and genre-bending as she embraced her role as a pop innovator.
Her work on *Pop 2*, released in 2017, further cemented her place as a pioneer in pop’s new era. The mixtape brought together a diverse array of artists, including Kim Petras, CupcakKe, Carly Rae Jepsen, and Pabllo Vittar, creating an eclectic, collaborative pop sound that blended influences from electro-pop, hip-hop, and global music scenes. Each track felt like a mini-celebration of individuality and identity, creating a colorful, inclusive universe that Charli’s fans—especially within the LGBTQ+ community—found deeply relatable and energizing. As Pitchfork described it, *Pop 2* was “a vision of what pop music could be”—energetic, fearless, and boundlessly creative.
In contrast to the traditional album model, Charli now opts for a more fluid release strategy. She frequently drops singles, mixtapes, and independent EPs, offering short bursts of energy that are spontaneous and reflective of her current creative interests. This flexible approach gives her the freedom to release music whenever she wants, allowing her to stay in tune with her instincts and her fans. "I write so much," Charli explains, "and I just want to put it out." This freeform approach has made her a refreshing presence in an industry often driven by lengthy album cycles and formulaic strategies.
Charli’s experimental approach to pop music isn’t just about sonic exploration—it’s about self-expression, authenticity, and inspiring others to embrace their unique voices. Her collaborations with visionary producers like SOPHIE and AG Cook, and her openness to unconventional, genre-blending partnerships, have set a new standard for what pop music can achieve. Charli’s taste-making and boundary-pushing influence have even inspired other big names in music to experiment, including SOPHIE’s subsequent collaborations with artists like Lady Gaga and Rihanna, as well as Danny L Harle’s inventive work with Carly Rae Jepsen.
For Charli XCX, the future of pop music is an open canvas, driven by individual creativity and artistic integrity rather than commercial pressures. As she continues to experiment with genre and collaborate with diverse voices, Charli has become one of the most compelling figures in music today, using her platform to inspire and empower both her fans and fellow artists. If there’s anyone truly leading pop into new and exciting territory, it’s Charli XCX—an artist unafraid to defy norms, challenge expectations, and redefine what pop music can be.