August 16, 2023
In a thrilling announcement that has set fans' hearts beating with excitement, global superstar Taylor Swift has officially revealed that her re-recorded album "1989"...
Read more.png)
August 15, 2023
Tay-K, born Taymor McIntyre, was one such artist whose meteoric ascent was shadowed by a series of criminal acts that ultimately led to his incarceration. His story reflects the complexities...
Read more.png)
August 15, 2023
By now we all know Olivia Rodrigo, the teenage sensation who has taken the music industry by storm. She has a gift for capturing the deep emotions of youth in her songs. In her hit track "Good 4 u,"..
Read more.png)
August 15, 2023
In the rapidly evolving landscape of the music industry, the power of social media platforms in catapulting songs to unprecedented fame is undeniable. Laufey's hit single "From the Start"
Read more.png)
August 15, 2023
Superstar K-pop group ITZY is a 5-member group consisting of Yeji, Lia, Ryujin, Chaeryoung and Yuna who have released their long-awaited mini album ‘Kill My Doubt’. ITZY has come across much success..
Read more.jpg)
August 10, 2023
Somi is one of Korea’s most successful solo artists in the industry who placed first after competing in a survival show ‘Produce 101’ and debuting with K-pop group ‘I.O.I’...
Read more.jpg)
August 10, 2023
Dua Lipa, the talented British singer, and songwriter, has made an indelible mark on the music industry with her chart-topping hits that resonate with audiences around the world. Her discography...
Read more
August 10, 2023
Chief Keef stands as a trailblazing figure who reshaped the genre and introduced a new wave of music known as drill. Being raised in Chicago's South Side, Chief Keef's rise to fame...
Read more
August 9, 2023
If you're currently nodding your head in agreement, then you're likely familiar with the captivating melody of Fuji Kaze's "Shinunoga E-Wa." Released as part of his debut album "HELP EVER HURT...
Read more.png)
August 8, 2023
In the ever-evolving landscape of hip-hop, few artists have managed to captivate and redefine the genre quite like Travis Scott. Known for his innovative sound, genre-blurring approach...
Read more.png)
August 7, 2023
Born Jordan Terrell Carter on September 13, 1996, Carti's introduction to music began at an early age, as he dabbled in both writing and formulating beats. However, it wasn't until he gained...
Read more
August 7, 2023
In June, Tory Lanez made headlines by dropping a fresh single titled "Hurt Me," a creation that emerged from behind bars as he awaits his sentencing in the Megan Thee Stallion shooting case...
Read more.png)
Music enthusiasts and aspiring creators, take note! Blackpink’s Lisa is making waves in the U.S. with her latest single, "Rockstar." Released late on Thursday, June 27, the song quickly shot up the American iTunes charts, showcasing the power of strategic releases and the dedication of her fanbase.
What makes Lisa’s success with "Rockstar" particularly interesting for music creators is the strategy she employed. Instead of just dropping one version of the song, Lisa released five distinct versions. These included the standard take, an extended version, instrumental, slowed down, and sped up editions, all bundled together as an EP.
This approach is worth studying for anyone looking to maximize their music’s impact. By offering multiple versions, Lisa ensures that different listening preferences are catered to, which can lead to increased sales and streams. Importantly, Billboard counts all versions of a single song as one entity, meaning every purchase and stream contributes to "Rockstar" climbing the charts.
As of now, the standard version of "Rockstar" sits at No. 6 on the U.S. iTunes chart, with the extended version not far behind at No. 8. The instrumental version holds the No. 15 spot, while the slowed down and sped up versions occupy Nos. 17 and 18, respectively. This impressive performance across multiple versions demonstrates the effectiveness of this release strategy.
For aspiring music creators, Lisa’s success is a case study in how to engage your audience with variety and keep them coming back for more. While "Rockstar" is currently a standalone single, it’s clear that Lisa’s innovative release tactics and the strong support from her fans are paving the way for future hits.
Keep this in mind as you plan your own music releases. Offering multiple versions of a track can cater to different tastes and keep your audience engaged, ultimately driving more sales and streams. Whether you’re just starting out or looking to take your music career to the next level, learning from successful artists like Lisa can provide valuable insights into the ever-evolving music industry.
.png)
