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February 6, 2023
SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely
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February 4, 2023
Sam Smith just released their new album “Gloria” on the 27th of January. As described by Pitchfork, “Gloria flips between hyperpop, country, dancehall, disco, 2-step, and intimate, Kehlani-esque R&B”.
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February 5, 2023
Virtual reality and the metaverse have become popular topics in the music industry where more and more technology and music have been combined, creating something that could revolutionize the entire
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February 5, 2023
The 65th annual GRAMMY Awards are here, and there's a long-awaited addition to the awards. This year marks the introduction of a new category: the Songwriter of the Year, Non-Classical Award. For all
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January 31, 2023
Zach Bryan released his first album in 2019, and in the short time since he has become one of the biggest names in country. His biggest album, “American Heartbreak”, broke single-day album streaming
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January 31, 2023
Miley Cyrus was born into the music industry, and has spent her career channelling her Nashville and Hollywood roots into a diverse discography stacked with hits. Add to that countless covers that are
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January 31, 2023
Before the invention of TikTok, many music artists gained popularity through YouTube. However, similar to the TikTok stars of today, people in the music industry saw ‘YouTube bands’ as lesser because
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February 1, 2023
Google has done it. They have created an AI that can generate music from text descriptions. The announcement of this is timely because recently Chat GPT, (a language learning model created by OpenAI
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January 28, 2023
What does it take to be a professional singer in South Korea? On stage, these Kpop idols capture our attention with catchy songs and amazing choreographies, but what about off-stage? Behind the ...
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January 26, 2023
Writer’s block is real, and it’s not just authors, but also songwriters and composers. Thinking of top hit songs can be difficult, so how do the pros do it? Where do they get their inspiration from?
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January 26, 2023
What does a TV show based on a video game and the music industry have in common? Near the end of 2021, Arcane took the world by storm after debuting on Netflix. Not only did it dazzle us with its...
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January 23, 2023
As the contract between Blackpink and YG Entertainment nears its end, fans of the popular South Korean girl group are wondering if the group will renew their contract with the agency...
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TikTok sensation Alex Warren has officially entered the Billboard Hot 100 with his new single, Burning Down, marking a significant milestone in his transition from social media star to music artist. This achievement is a testament to the growing influence of TikTok creators in the music industry, as platforms like TikTok continue to blur the lines between viral fame and mainstream success.
Alex Warren, known for his candid and heartfelt content on TikTok, has garnered millions of followers by sharing snippets of his life and creative talents. With Burning Down, he takes a major step into the music world, blending his relatable storytelling with a polished pop sound that resonates with fans far beyond the platform.
The song’s success on the Billboard Hot 100 highlights the power of TikTok as a launchpad for new artists. What began as a space for dance challenges and viral trends has evolved into a breeding ground for musical talent, with creators like Warren leveraging their massive audiences to jumpstart their music careers.
TikTok’s influence on the music industry cannot be overstated. The platform has propelled countless songs to viral status, giving artists—both established and emerging—a direct connection to listeners. For TikTokers like Alex Warren, it’s more than just a promotional tool; it’s a space where they can showcase their musical abilities, build fanbases, and test new material in real time.
The transition from TikTok creator to music artist is not without its challenges. Critics often question whether social media fame translates to genuine talent, but artists like Warren are proving that the two can coexist. His ability to craft deeply personal lyrics and deliver them with authenticity has earned him praise, helping to bridge the gap between viral popularity and musical credibility.
Alex Warren isn’t alone in this movement. TikTok has birthed a wave of creators who have successfully entered the music industry, including Dixie D’Amelio, Bella Poarch, and Jxdn. Each has brought their unique style and fanbase to the table, reshaping traditional ideas about how music careers are built.
For many of these creators, their music reflects the same authenticity and relatability that made them popular on TikTok. This connection with fans gives them a unique advantage, as listeners feel invested in their journeys both as creators and as artists.
With Burning Down igniting his music career, Alex Warren is poised for even greater success. As he continues to release music and build his brand, he represents a new generation of artists redefining what it means to break into the industry.
For TikTok creators-turned-musicians, the path to success is both exciting and uncharted. With platforms like TikTok continuing to shape the cultural landscape, the music industry is becoming more accessible than ever for those willing to take the leap.
Alex Warren’s journey is just beginning, and his success serves as an inspiration for countless other creators dreaming of turning their passions into lasting careers. As TikTok’s influence continues to grow, the line between social media star and music artist will only continue to blur, creating opportunities for a new wave of talent to shine.
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