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Ginalina: Bringing Her Taiwan Roots Into Her Latest Album

February 21, 2023

Folk singer. Songwriter. Canadian. Polyglot. All of these titles belong to Gina Lam, also known by her stage name Ginalina. In November 2022, she released her latest album titled Going Back: Remembe

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Rihanna’s Super Bowl Performance

February 21, 2023

Rihanna is an illustrious artist. She is among the best selling female artists of all time, and was one of the greatest hitmakers of the 2000s and 2010s. She has since grown to become the richest...

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How do Streaming Platforms Pay Artists - Is It Fair?

February 20, 2023

Streaming is now the driving force of the music industry, making up 84% of the industry revenue in the U.S. While streaming is much more convenient for listeners, many artists argue that it is near im

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Why Jay-Z Was Named The #1 Rapper Of All Time

February 23, 2023

Who is the greatest rapper of all time? Is it even possible to crown just one person? Well, Billboard and Vibe did exactly that. And, according to them, that person is Jay-Z. In honor of Hip-Hop’s

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Behind Kaytranada’s Unique Sound

February 18, 2023

Kaytranada (Louis Celestin) is a Haitian-Canadian record producer and DJ. He is a highly acclaimed electronic artist, having earned two Grammys and countless other awards for his work. Kaytranada has

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The Creative Act: Rick Rubin’s Knowledge Turned Into A Book

February 17, 2023

What happens when a famous music producer takes an interest in self-help books? The Creative Act is your answer. But who is Rick Rubin? Without a doubt, Rubin has an impressive track record in the

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Behind the Music: The Audio Engineer

February 14, 2023

The music industry is a place full of musicians, producers, and creators who have the magical ability to make those perfect sounds we hear everyday through our digital devices. We want to listen close

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Koji Kondo: Nintendo’s Melody Maestro

February 14, 2023

What do popular video games franchises Super Mario, Legend of Zelda, and Star Fox all have in common? They were all produced and published by Nintendo, and the iconic music themes that you hear in...

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Taylor Swift on Industry Sexism and Music Rights

February 8, 2023

Being a successful woman in the music industry is no easy feat. Not only do they deal with the typical trials and tribulations of being a musician, but there are also gender-specific challenges.

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What’s the Ideal Length for a Single— Are Songs Getting Shorter?

February 8, 2023

“Is it just me, or are songs getting shorter these days?” This is a question I have often pondered, especially in the last few years. It appears that in the era of social media, attention spans are

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SG Lewis: Who Is He - and What’s Next For This Rising Star?

February 6, 2023

SG Lewis (Samuel George Lewis) is a rising star in the dance/electronic music realm. He is a DJ/producer turned singer-songwriter, and is known for his disco-inspired, transcendent sound. He routinely

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Lessons to Learn From the Launch Of Sam Smith’s “Unholy”

February 4, 2023

Sam Smith just released their new album “Gloria” on the 27th of January. As described by Pitchfork, “Gloria flips between hyperpop, country, dancehall, disco, 2-step, and intimate, Kehlani-esque R&B”.

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Addison Rae’s ‘Diet Pepsi’ Poured New Life Into Her Music Career

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In a move that caught the music world by surprise, Addison Rae’s latest single, Diet Pepsi, has reshaped her image and proved she’s more than just a social media star. With this rebrand, Rae is taking control of her narrative, creating music that feels bold, authentic, and refreshingly unapologetic—a shift that’s not only silencing critics but offering a lesson in reinvention for creators everywhere.

From Influencer to Artist

Rae’s journey from TikTok dances to a legitimate artist has been anything but straightforward. Diet Pepsi signals a new direction—one with darker beats, edgier lyrics, and a sound that distances itself from her influencer roots. This transformation is a reminder for every artist that branding can evolve. Sometimes, stepping out of your comfort zone and showing a side the world hasn’t seen is exactly what you need to break through.

For music creators, Rae’s shift is a lesson in embracing change. Reinventing yourself, whether through a new sound or a fresh aesthetic, allows you to tap into new audiences and expand your creative reach. It’s about taking risks, learning from past projects, and leaning into your own unique voice.

Taking Control of the Narrative

The music industry has its share of skeptics, and Rae knows it well. Diet Pepsi isn’t just a song; it’s a message. With its witty lyrics and catchy beat, the track showcases Rae’s newfound confidence and creative direction. For creators, it’s a reminder that the best way to handle criticism is to let your work speak for itself. By delivering a project that feels authentic, you can turn doubters into fans and critics into believers.

The Power of a Rebrand

Rebranding isn’t just about changing your sound—it’s about growth, experimenting with new themes, and, ultimately, making music that feels real to you. Rae’s Diet Pepsi isn’t just a single; it’s a declaration of her evolution as an artist. And if she can shake off the labels and reinvent her image, maybe it’s time we all embrace the idea that change is just a natural part of the creative process.

So if you’re a music creator feeling boxed in or defined by past work, take a page from Rae’s playbook. Keep pushing, keep experimenting, and, above all, keep believing that there’s always room for reinvention. Who knows? Your next project might just be the Diet Pepsi that makes everyone take a second look.