October 9, 2023
Recently, Blackpink's Jennie has made a triumphant return with her latest single, "You & Me," released on October 6, 2023, marking her first solo release since the global success of "Solo" in 2018...
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October 9, 2023
Tale Of Us are an electronic music duo formed in 2008 consisting of Carmine Conte and Matteo Milleri. Soundscapes produced range from dance floor music to chill ambient soundscapes and abstract...
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October 8, 2023
On October 6, (G)I-DLE dropped their latest EP, Heat. The mini-album, consisting of 5 tracks, was made through a collaboration between Cube Entertainment and 88Rising...
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October 8, 2023
NCTzens, the wait is finally over. On October 6, NCT 127 returned with their fifth album, Fact Check, accompanied by a futuristic music video for the album’s title track...
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October 8, 2023
Riot Games has paired up with global K-pop sensation, NewJeans, a five-member group composed of Hanni, Danielle, Minji, Hyein, and Haerin. On October 4, 2023...
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October 6, 2023
The wait for the Toronto rapper’s long-awaited album is finally here. After a summer full of teasing, Drake’s fourth album in barely two years ”For All the Dogs” has arrived...
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October 5, 2023
Few hip-hop projects have managed to retain their timeless quality to the same extent that Drake and Future's "What a Time to Be Alive" has. This 2015 album's release...
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October 5, 2023
The Sonder group is a rare find in the world of modern R&B. Producer's Atu, Dpat, and lead vocalist Brent Faiyaz make up the band Sonder, which spins a captivating musical story...
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October 5, 2023
Resentment" stands out among emotional ballads and provides listeners with a musical haven in which to confront and work through their own inner issues...
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October 4, 2023
What makes Alan Walker's music so special is its ability to evoke a profound sense of nostalgia. His songs are often associated with the 2010s, a time when many people were just enjoying their youth..
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October 2, 2023
This year, we shine a spotlight on The Snotty Nose Rez Kids, a dynamic, ultra-talented, Indigenous hip-hop duo whose music and activism spreads the message of truth and reconciliation through rap.
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September 29, 2023
Madison Beer's journey began in the most modern of ways: on the internet. Born on March 5, 1999, in Jericho, New York, Madison was introduced to music at a young age...
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This week's noteworthy tale: The 1962 B-side song "Pretty Little Baby," a decades-old deep cut by pop icon Connie Francis, has gone viral on TikTok, exposing a new generation to a voice from the past in the most surprising way.
How Did Today's Explosion of This 1960s Track Go?
With "Pretty Little Baby" topping TikTok's Viral 50 chart and soundtracking hundreds of thousands of videos every day, Connie Francis, 87, is having a bizarre comeback.
The song has been featured in viral content by celebrities like Kim Kardashian and Kylie Jenner, resulting in billions of streams. Connie acknowledges that she was unaware of the song's existence until the TikTok frenzy revived it.
Why Does It Have Such Resonance?
Real nostalgia is novel. The emotional authenticity of an old tape feels authentic, unadulterated, and revitalizing in today's high-gloss digital environment.
There is no age discrimination on TikTok. Even old recordings and studio-aged demos can become popular today if they have emotional resonance.
Adaptable, emotive music. "Pretty Little Baby" works in a variety of settings, including nostalgic aesthetics, introspective personal edits, and amorous recollections. It's a flexible source of content.
Things Up-and-Coming Artists Need to Know
More than polish, genuine emotion connects. Emotional honesty is timeless, regardless of the genre you write in—pop, rap, rock, or folk.
Hack the release story of your catalog. Even outdated or disposable demos could find a new home in an unlikely place.
Consider how your sounds can complement mood-based material, such as transition, love, nostalgia, introspection, or glitch aesthetics, whether you're releasing new music or repurposing old songs.
The storytellers are fans, not algorithms. When creators or celebrities share an actual TikTok moment, it might spark discovery right away.
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