stayc main image

Tobias Jesso Jr.: GRAMMY-Winning Canadian Sells His Song Rights

February 23, 2023

Tobias Jesso Jr. You may know his name from his 2015 solo album Goon. Or maybe from his work on various popular songs, such as “When We Were Young” by Adele and “Alive” by Sia. Or even from his rece

Read more
stayc main image

How Popular TV Shows and Movies Resurrect Classic Songs

February 23, 2023

HBO’s The Last of Us is arguably the hottest show out right now, receiving near universal acclaim from viewers and critics alike. This holds especially true for episode three: “Long, Long Time”.

Read more
stayc main image

Ginalina: Bringing Her Taiwan Roots Into Her Latest Album

February 21, 2023

Folk singer. Songwriter. Canadian. Polyglot. All of these titles belong to Gina Lam, also known by her stage name Ginalina. In November 2022, she released her latest album titled Going Back: Remembe

Read more
stayc main image

Rihanna’s Super Bowl Performance

February 21, 2023

Rihanna is an illustrious artist. She is among the best selling female artists of all time, and was one of the greatest hitmakers of the 2000s and 2010s. She has since grown to become the richest...

Read more
stayc main image

How do Streaming Platforms Pay Artists - Is It Fair?

February 20, 2023

Streaming is now the driving force of the music industry, making up 84% of the industry revenue in the U.S. While streaming is much more convenient for listeners, many artists argue that it is near im

Read more
stayc main image

Why Jay-Z Was Named The #1 Rapper Of All Time

February 23, 2023

Who is the greatest rapper of all time? Is it even possible to crown just one person? Well, Billboard and Vibe did exactly that. And, according to them, that person is Jay-Z. In honor of Hip-Hop’s

Read more
stayc main image

Behind Kaytranada’s Unique Sound

February 18, 2023

Kaytranada (Louis Celestin) is a Haitian-Canadian record producer and DJ. He is a highly acclaimed electronic artist, having earned two Grammys and countless other awards for his work. Kaytranada has

Read more
stayc main image

The Creative Act: Rick Rubin’s Knowledge Turned Into A Book

February 17, 2023

What happens when a famous music producer takes an interest in self-help books? The Creative Act is your answer. But who is Rick Rubin? Without a doubt, Rubin has an impressive track record in the

Read more
stayc main image

Behind the Music: The Audio Engineer

February 14, 2023

The music industry is a place full of musicians, producers, and creators who have the magical ability to make those perfect sounds we hear everyday through our digital devices. We want to listen close

Read more
stayc main image

Koji Kondo: Nintendo’s Melody Maestro

February 14, 2023

What do popular video games franchises Super Mario, Legend of Zelda, and Star Fox all have in common? They were all produced and published by Nintendo, and the iconic music themes that you hear in...

Read more
stayc main image

Taylor Swift on Industry Sexism and Music Rights

February 8, 2023

Being a successful woman in the music industry is no easy feat. Not only do they deal with the typical trials and tribulations of being a musician, but there are also gender-specific challenges.

Read more
stayc main image

What’s the Ideal Length for a Single— Are Songs Getting Shorter?

February 8, 2023

“Is it just me, or are songs getting shorter these days?” This is a question I have often pondered, especially in the last few years. It appears that in the era of social media, attention spans are

Read more

Tobias Jesso Jr.: GRAMMY-Winning Canadian Sells His Song Rights

stayc main image

Photo Credit: Pitchfork

Tobias Jesso Jr. 

You may know his name from his 2015 solo album Goon. Or maybe from his work on various popular songs, such as “When We Were Young” by Adele and “Alive” by Sia. Or even from his recent award at the 65th GRAMMYs for the new Songwriter of the Year, Non-Classical category. 

For those that don’t know who Jesso is, here’s a quick rundown.

Tobias Jesso Jr. is a Canadian musician born in North Vancouver, BC. For years, Jesso only played guitar and bass. However, at age 27, he decided to pick up piano for the first time. In between shifts at a moving company, Jesso practiced piano. Out of this period emerged his first piano-based song “Just a Dream.” From there, his piano-based music catalogue snowballed. 

With the help of other musical artists, including former Girls bassist JR White, he released his aforementioned album, Goon in 2015. That same year, Jesso went on his first major tour.

People compare Jesso’s musical style to the likes of Randy Newman and Emitt Rhodes. The former, Jesso admits, is his favourite artist. Without a doubt, Jesso skillfully brings the music of the 1960s and 1970s to the present day.

Over the years, Jesso has amassed a large collection of popular songs he’s worked on. The artists he’s collaborated with include:

  • Sia: “Alive”
  • Adele: “When We Were Young,” “Lay Me Down,” and “To Be Loved”
  • Shawn Mendes: “Roses,” “Always Been You”
  • John Legend: “Same Old Story” and “Marching into the Dark” 
  • Niall Horan: “Slow Hands,” “Nice to Meet Ya,” and “No Judgement”
  • Pink: “You Get My Love” 
  • Charlie Puth: “If You Leave Me Now” 
  • Florence and the Machine: “Hunger,” “Grace,” and “The End of Love”
  • Harry Styles: “Boyfriends”

…and many more!

Photo Credit: Rolling Stone

Unsurprisingly, the music industry has recognized Jesso’s talent. The Rolling Stone magazine featured him in their list of the 20 Biggest Breakouts of 2015. That same year he was nominated for Songwriter of the Year at the Juno Awards. The following year he received the SOCAN Breakout Award at the SOCAN Awards in Toronto. More recently, he was the first-ever recipient of the Songwriter of the Year, Non-Classical at the 2023 GRAMMYs.

What’s next for Tobias Jesso Jr.? 

Following his award at the GRAMMYs, Jesso sold his song catalogue to the music investment company, Hipgnosis Song Management, as of Feb.8, 2023. The deal included both the publishing copyrights and performance rights of about 40 songs that he’s worked on from 2015 to 2020. Songs such as “When We Were Young” by Adele, “Alive” by Sia, and “Slow Hands” by Niall Horan are all included. 

Jesso's song catalogue is one of many collections that Hipgnosis is purchasing. Earlier this year, they struck an alleged $200 million deal with Justin Bieber for his songs. Other artists they’ve bought song rights from include Shakira, Red Hot Chili Peppers, Chris Cornell. 

According to Hipgnosis Song Management, the company hopes to capitalize on the new music revenue streams tied to social media platforms like Tik Tok. 

---

If you’d like to read the full article on the deal, click here!

Photo Credit: Billboard