They're Not Real? The Rise in Virtual Kpop Groups

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As virtual technology continues to evolve and we move towards the metaverse future, the K-pop industry has begun delving into all the possibilities. Virtual/ AI groups and performers are becoming increasingly popular and widespread in the K-pop industry. In this article, we’ll dive into a few virtual groups that have debuted in recent years.

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AESPA

In November 2020, SM Entertainment debuted Aespa, the first K-pop group with their own AI avatars. The group debuted with the single “Black Mamba” and has released three albums since. Having popularized the metaverse concept in K-pop, the group consists of four members and their virtual counterparts (“aes”). These online avatars have been created from the data that the members have uploaded online, being the reflection of Aepsa.

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ETERN!TY

Created by Pulse9’s technology, the group, consisting of 11 members, made their debut in March 2021 with their first single, “I’m Real.” The company started by generating female faces using Deep Real AI, based on the traits: cute, sexy, innocent, and intelligent. Based on fan votes, the winning characters were designed and have been projected onto the faces of actual girls. However, the voices of the members are the voices of the actual singers.

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MAVE

MAVE is a four-member girl group, entirely composed of AI members, under Metaverse Entertainment. The group debuted with their single album, “Pandora’s Box” in January 2023. The group’s name means “make a new wave,” as it hopes to create a new wave of K-pop that includes virtual idols. The group is formed through a collaboration between Kakao, an internet company, and Netmarble, a mobile game company.

PLAVE

In March 2023, PLAVE made their debut under Kakao’s VLAST with the single album “Asterum.” Unlike other virtual artists, PLAVE uses computer graphics to create manhwa-style characters in place of the real bodies. Each track on their album was written and composed by the members themselves.

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FE:VERSE

FE:VERSE is a virtual 5-member girl group formed by the winners of Kakao’s survival show, GIRL’S RE:VERSE. The group debuted with “CHO” in May 2023. Although the members are virtual, they are played by idols from other K-pop groups.

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