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Eventbrite Study Reveals Shift in Ticket-Buying Trends Among Music Fans

June 19, 2024

A recent study by Eventbrite has uncovered a notable shift in the behaviour of music fans, who are now purchasing concert tickets later than ever before. This trend was a key topic of discussion at...

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Why are female artists underplayed on Canadian radio?

June 19, 2024

A new University of Ottawa study has revealed a stark disparity in the airplay of music by women, particularly racialized and trans artists, on commercial Canadian radio over the past decade...

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Thousands of Swifties made 'unbelievable impact' on Edinburgh

June 19, 2024

Taylor Swift’s billion-dollar Eras Tour recently graced Edinburgh, bringing a flood of enthusiastic Swifties to the city and creating an exceptional boom for local businesses. Tens of thousands of...

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Amazon Music Livestream: Showcasing Kendrick Lamar in "The Pop Out — Ken & Friends"

June 19, 2024

Amazon Music is set to enhance its live streaming offerings with an exciting event: "The Pop Out — Ken & Friends," featuring the acclaimed rapper Kendrick Lamar. Scheduled for Juneteenth in...

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The Black Keys' Management Shift: A New Chapter and Its Impact on the Live Music Sector

June 18, 2024

The Black Keys, the renowned rock duo, have recently made headlines with their decision to part ways with their long-time managers, Irving Azoff and Steve Moir. This significant change comes in the...

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Jhené Aiko: The Soulful Songstress of Contemporary R&B

June 18, 2024

Jhené Aiko Efuru Chilombo, known professionally as Jhené Aiko, has become a defining voice in contemporary R&B with her ethereal vocals, deeply personal lyrics, and genre-blending sound. Born on...

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Billie Eilish says she cried after performing ‘The Greatest’ for the first time

June 18, 2024

Billie Eilish has opened up about the emotional experience of performing her new song “The Greatest” for the first time. Her latest album, Hit Me Hard And Soft, was released on May 17, and Eilish...

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Billie Eilish responds to Lana Del Rey calling her the “voice of our generation”

June 18, 2024

Billie Eilish has responded to Lana Del Rey’s recent declaration that she is the “voice of our generation.” Eilish made a special surprise appearance during Del Rey’s headlining set at Coachella’s...

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Lana Del Rey has spoken out on her “fight” with “stalkers” in Paris: “Don’t follow me

June 18, 2024

Lana Del Rey has spoken out following her “fight” with “stalkers” in Paris. The singer was recently spotted having a heated exchange in the French capital, where she claimed someone was “following”...

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Howard University Revokes Sean “Diddy” Combs’ Honorary Degree Following Release of Cassie Assault Video

June 18, 2024

Howard University announced on Friday that it would revoke Sean “Diddy” Combs’ honorary degree, originally conferred in 2014, in light of recent revelations concerning the disgraced rapper and...

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Billie Eilish Joins the Race for the Song of the Summer with "Birds of a Feather"

June 18, 2024

As summer draws near, the race for the season's signature song heats up. Just when it seemed like Kendrick Lamar’s “Not Like Us” was poised to dominate, Billie Eilish has thrown her hat into the...

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The Decline of Pop and Club Music in the Era of Sadness

June 18, 2024

Pop and club music used to be the anthems of good times. From the infectious beats of the late '90s and early 2000s to the party-ready hits that defined the early 2010s, these genres once...

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Taylor Swift Breaks YouTube Records With ‘New Heights’ Podcast Debut

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Taylor Swift’s appearance on Travis and Jason Kelce’s New Heights podcast drew 1.3M live viewers, breaking YouTube records and sparking buzz with details about her new album The Life of a Showgirl.

Taylor Swift’s Podcast Debut Shatters Records

Pop’s biggest showgirl just pulled off one of YouTube’s biggest moments. On Wednesday, Taylor Swift joined Travis and Jason Kelce’s New Heights podcast, and fans showed up in record-breaking numbers.

According to YouTube, the livestream peaked at 1.3 million concurrent viewers, the most ever for a podcast since the platform launched its dedicated podcast hub in 2023. Jason Kelce even joked about the number on X (formerly Twitter), writing: “I mean this video being 1.3 million views is the epitome of numerology,” referencing Swift’s famous lucky number 13.

A Swift Surge Across Platforms

The impact wasn’t limited to YouTube. Spotify reported that the episode quickly became one of the highest-performing podcasts of the past year, with female listenership jumping by more than 600% in just one day.

It’s clear why fans flocked to the episode: Swift not only discussed her romance with Kansas City Chiefs star Travis Kelce and reflected on her record-breaking Eras Tour, but also revealed major details about her upcoming album.

Inside The Life of a Showgirl

During the conversation, Swift officially introduced her 12th studio album, The Life of a Showgirl, unveiling its cover art, tracklist, and release date.

She described the project as a more vibrant, carefree turn in her career:

“[The album is] a lot more upbeat, and it’s a lot more fun pop excitement … My main goals were melodies that were so infectious, you’re almost angry at it. We’ve made songs that I’m so proud of.”

With Swift balancing milestones like reclaiming her masters, finishing her historic tour, and now preparing one of her most highly anticipated albums, it’s no surprise her New Heights debut became a record-setting cultural event.

Taylor Swift Breaks YouTube Records With ‘New Heights’ Podcast Debuttaylor-swift-breaks-youtube-records-with-new-heights-podcast-debutMuhammad SiddiquiAug 19, 2025Taylor Swift’s appearance on Travis and Jason Kelce’s New Heights podcast drew 1.3M live viewers, breaking YouTube records and sparking buzz with details about her new album The Life of a...