.png)
August 21, 2024
In this article, we’ll explore the most efficient ways to master your creative process as a beatmaker, and how you can learn from one of the most respected producers in the game: J Dilla.
Read more.png)
August 8, 2024
This Labor Day weekend, Bumbershoot Arts and Music Festival returns to Seattle Center from August 31 to September 1, 2024. With a rich history spanning over 50 years, Bumbershoot continues to be a...
Read more.png)
August 8, 2024
As the summer winds down and the crisp autumn air begins to roll in, music enthusiasts are eagerly anticipating one of California’s premier music festivals. The Ohana Festival, set to take place...
Read more.png)
August 8, 2024
As the vibrant hues of summer give way to the golden tones of fall, the anticipation for one of California’s most eclectic music festivals begins to build. This October, the 2024 Desert Daze music...
Read more.png)
July 24, 2024
Creating a song that radiates joy and energy, much like Pharrell Williams' hit "Happy," is an exciting challenge for any music creator. Whether you're a seasoned producer or just starting out...
Read more.png)
July 17, 2024
Nas’ debut album, Illmatic, has been crowned the greatest rap album of all time by Billboard, and for good reason. Celebrated for its lyrical brilliance and profound storytelling, Illmatic set...
Read more.png)
July 8, 2024
Creating a viral, chart-topping song is the pinnacle of success for many music creators. Tommy Richman’s "Million Dollar Baby" exemplifies how to craft a hit that resonates with a wide audience...
Read more.png)
July 2, 2024
Jeff Bhasker is a legendary figure in the music industry, celebrated for his outstanding contributions as a producer, songwriter, and multi-instrumentalist. His Grammy-winning career has seen...
Read more.png)
June 30, 2024
In the ever-evolving world of pop music, K-pop has emerged as a global powerhouse, captivating audiences with its unique sound and stunning visuals. John Seabrook’s book, "Song Machine: Inside the...
Read more.png)
June 30, 2024
Music enthusiasts and aspiring creators, take note! Blackpink’s Lisa is making waves in the U.S. with her latest single, "Rockstar." Released late on Thursday, June 27, the song quickly shot up the...
Read more.png)
June 30, 2024
Have you ever wondered what makes a pop song stick in your head, or how some artists consistently produce hit after hit? John Seabrook's "Song Machine: Inside the Hit Factory" pulls back the...
Read more.png)
June 27, 2024
As the eldest member of the global K-pop group TWICE, Im Nayeon embodies big sister energy: she's protective, loving, and playful. Her playful nature sometimes leads to spoilers, much to the...
Read more
Taylor Swift’s appearance on Travis and Jason Kelce’s New Heights podcast drew 1.3M live viewers, breaking YouTube records and sparking buzz with details about her new album The Life of a Showgirl.
Pop’s biggest showgirl just pulled off one of YouTube’s biggest moments. On Wednesday, Taylor Swift joined Travis and Jason Kelce’s New Heights podcast, and fans showed up in record-breaking numbers.
According to YouTube, the livestream peaked at 1.3 million concurrent viewers, the most ever for a podcast since the platform launched its dedicated podcast hub in 2023. Jason Kelce even joked about the number on X (formerly Twitter), writing: “I mean this video being 1.3 million views is the epitome of numerology,” referencing Swift’s famous lucky number 13.
The impact wasn’t limited to YouTube. Spotify reported that the episode quickly became one of the highest-performing podcasts of the past year, with female listenership jumping by more than 600% in just one day.
It’s clear why fans flocked to the episode: Swift not only discussed her romance with Kansas City Chiefs star Travis Kelce and reflected on her record-breaking Eras Tour, but also revealed major details about her upcoming album.
During the conversation, Swift officially introduced her 12th studio album, The Life of a Showgirl, unveiling its cover art, tracklist, and release date.
She described the project as a more vibrant, carefree turn in her career:
“[The album is] a lot more upbeat, and it’s a lot more fun pop excitement … My main goals were melodies that were so infectious, you’re almost angry at it. We’ve made songs that I’m so proud of.”
With Swift balancing milestones like reclaiming her masters, finishing her historic tour, and now preparing one of her most highly anticipated albums, it’s no surprise her New Heights debut became a record-setting cultural event.
.png)
