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Tyla: South Africa's Rising Star Set to Shine at the 2024 Billboard Music Awards

December 22, 2024

Tyla Laura Seethal, known professionally as Tyla, has rapidly ascended from her Johannesburg roots to international acclaim, blending amapiano rhythms with pop sensibilities to create a distinctive...

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Tate McRae: The Gen Z Powerhouse Changing the Music Scene

December 22, 2024

In the ever-evolving landscape of pop music, artists who resonate with listeners on a deeply personal level often rise to the top. Among this elite group is Tate McRae, a 20-year-old Canadian...

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Ariana Grande: Pop’s Vocal Powerhouse and Cultural Icon

December 22, 2024

Ariana Grande is one of the most powerful voices in pop music today, known for her impressive vocal range, emotional depth, and versatility. From her breakout role on Nickelodeon’s “Victorious” to...

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SZA and Kendrick Lamar: A Groundbreaking Collaboration and the Power of “Healing”

December 22, 2024

After years of anticipation and speculation, SZA and Kendrick Lamar have finally come together to create what promises to be one of the most exciting collaborations in modern music. Their new album...

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Lauren Mayberry: Charting a Solo Path with *Vicious Creature

December 22, 2024

Lauren Mayberry, best known as the magnetic vocalist and co-creator of the acclaimed Scottish synth-pop band Chvrches, is stepping into a new chapter with her solo debut album, Vicious Creature...

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Lana Del Rey: Redefining Music and Culture Through Nostalgia and Authenticity

December 20, 2024

Over the past decade, Lana Del Rey’s ethereal voice and haunting melodies have entranced audiences worldwide, but her profound influence on contemporary music is what truly sets her apart. Born...

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FINNEAS: A Transformative Journey From "Optimist" to "For Cryin' Out Loud"

December 20, 2024

FINNEAS O’Connell has had an extraordinary few years. At just 27, the singer-songwriter and producer has become a prominent figure in the music world, largely thanks to his collaboration with his...

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The Billie Eilish Phenomenon: Why It’s a Powerful Movement for Music and Fans

December 20, 2024

The connection between music and fans has always been a profound one, but every now and then, an artist comes along who reshapes that relationship entirely. Billie Eilish is one of those rare...

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Nickelback: The Journey of Canada’s Most Polarizing Rock Band

December 20, 2024

Nickelback, the iconic rock band from Hanna, Alberta, has carved out a place in music history that few others can claim. With a career spanning nearly three decades, the group—comprising Chad...

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Alex Warren’s ‘Burning Down’ Marks a New Wave of TikTok Stars in Music

December 20, 2024

TikTok sensation Alex Warren has officially entered the Billboard Hot 100 with his new single, Burning Down, marking a significant milestone in his transition from social media star to music artist...

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The Magic of Ed Sheeran: A Journey Through Music, Love, and Authenticity

December 20, 2024

Ed Sheeran: a name synonymous with heartfelt lyrics, soul-stirring melodies, and a remarkable journey of turning personal stories into global anthems. From humble beginnings in Halifax, West...

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The Wicked Movie Soundtrack: A Cultural and Musical Phenomenon

December 20, 2024

The highly anticipated Wicked movie adaptation has not only reignited excitement for the beloved Broadway musical but has also become a cultural sensation, making waves in the music and film...

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MTV VMAs snubs and shocks: See who was left out of nominations

Sabrina Carpenter’s Short n’ Sweet

A Wide Net — But Not Quite Wide Enough

The 2025 MTV Video Music Award nominations have been announced, boasting a diverse lineup with 33 first-time nominees. Pop icons Taylor Swift and Beyoncé even earned artist of the year nods without releasing music videos during the eligibility period (June 20, 2024 – June 18, 2025). Bruno Mars racked up 11 nominations — all for collaborations — second only to Lady Gaga.

But amid the celebration, a number of major music videos failed to make the cut, leaving fans and industry watchers scratching their heads.

BigXthaPlug & Bailey Zimmerman — All The Way

Despite racking up over 32 million views, the cross-genre hit All The Way — blending rap from breakout star BigXthaPlug with rising country talent Bailey Zimmerman — was completely overlooked. Its strong viewership and genre-crossing appeal seemed like a natural fit for a nomination, but it didn’t land a single nod.

Mariah the Scientist — Burning Blue

Mariah the Scientist’s Burning Blue has pulled in 21 million views in just three months, making it one of the fastest-rising R&B visuals of the year. Still, the acclaimed video — praised for its sleek direction and emotional resonance — received no recognition from MTV.

Lisa’s Collaborative Power Plays

Lisa of Blackpink fame did earn one nomination for her collaboration Born Again with Doja Cat and Raye in the best K-pop category. But many expected more, especially given her high-profile collaborations this year:

  • Lisa & Rosalía — New Woman: A high-concept, star-studded video that amassed 40 million views in its first week.
  • Lisa & Tyla — When I’m with You: A sultry, dance-heavy visual with 21+ million views.

Despite their popularity, neither video found space in the best collaboration category.

The Weeknd — Dancing in the Flames

While The Weeknd earned several nods for Timeless and Hurry Up Tomorrow, another hit from his latest album, Dancing in the Flames, was left in the cold. The cinematic video — shot on an iPhone 16 Pro — features a surreal sequence in which The Weeknd is hit by a semitruck and miraculously recovers. With 70 million YouTube views, its omission feels particularly glaring.

Kesha — Boy Crazy and Joyride

Kesha’s much-discussed comeback era hasn’t yet been embraced by MTV. Her self-directed Boy Crazy, released in June, sparked social media buzz for its unapologetic feminist message. And Joyride, an action-packed November 2024 release featuring desert chases and campy shootouts, showcased her flair for spectacle. Both videos, however, went unrecognized.

The Bottom Line

The 2025 VMAs clearly aimed for broad representation — but even with dozens of new names in the mix, some of the year’s most compelling music videos were overlooked. Whether these omissions are due to stiff competition or shifting industry tastes, they’ve sparked a conversation about what it takes to make the cut in an era when viral reach and artistic ambition don’t always guarantee awards-show recognition.

MTV VMAs snubs and shocks: See who was left out of nominationsmtv-vmas-snubs-and-shocks-see-who-was-left-out-of-nominationsMuhammad SiddiquiAug 07, 2025The 2025 MTV Video Music Award nominations have been announced, boasting a diverse lineup with 33 first-time nominees. Pop icons Taylor Swift and Beyoncé even earned artist of the year nods without...