February 24, 2024
IU, South Korea's beloved singer-songwriter and actress, has once again captivated the hearts of fans worldwide with the release of her sixth mini-album, "The Winning."
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February 21, 2024
The race for the Best Original Score at the 96th Academy Awards is diverse and compelling to say the least. This year's nominees have painted aural landscapes that are integral to the success of....
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February 19, 2024
The Mariah Carey Masterclass, aptly titled "The Voice as an Instrument," promises an intimate look into the artistry behind the iconic singer and songwriter's success. Mariah Carey begins the class...
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February 16, 2024
In an era where the global music landscape continually evolves, few artists have managed to redefine their musical and personal journey as profoundly as Shakira. With the announcement of her...
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February 12, 2024
Spotify's upcoming overhaul of its royalties model marks a significant shift in the way the streaming giant compensates artists, aiming to funnel more earnings towards more popular artists, labels...
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February 9, 2024
Tracy Chapman's "Fast Car" is not just a song; it's a cultural phenomenon that transcends its initial release. Its ascent to global acclaim was catalyzed by a pivotal moment: Nelson Mandela's 70th...
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January 29, 2024
The U.S. music scene has been captivated by the African music craze, and at the forefront is Tyla, a young South African singer whose song "Water" has taken the world by storm...
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January 28, 2024
Understanding music publishing is crucial for artists looking to make their music a viable long-term career. This comprehensive guide explores the intricacies of music publishing and how it can...
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January 28, 2024
Navigating the world of music royalties can be daunting, especially for independent artists and newcomers. Songtrust has emerged as a popular solution, favored by a range of artists from beginners...
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January 27, 2024
Rick Rubin, a legendary music producer, is known not just for his exceptional work in the music industry but also for his profound insights into creativity and personal growth...
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January 23, 2024
ntroductionIn the ever-evolving landscape of music education, Nas' Masterclass emerges as a beacon for those intrigued by the art of hip-hop. Nas, a figure synonymous with lyrical finesse...
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January 22, 2024
Songwriting and Inspiration: Post Malone often draws inspiration from his personal experiences, emotions, and the world around him. His songwriting process can start with a concept, a feeling...
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Photo: Joseph Okpako, Getty Images (2022)
Kendrick Lamar's recent success on the charts marks a significant milestone in his career, highlighting his influence and dominance in the music industry. His diss track "Not Like Us" debuted at number one on the Billboard Hot 100, signaling not just a victory in his ongoing feud with Drake, but also a broader cultural impact. This achievement underscores Lamar's ability to capture the public's attention and translate controversy into commercial success.
The surge in Lamar's streaming numbers is remarkable. Billboard reported a 50% increase in his entire music catalog's streams compared to the previous week. This surge propelled him to the second most-streamed artist globally on Spotify for the week of May 9, just behind Taylor Swift. Such impressive statistics reflect the widespread appeal of his music and his strategic use of high-profile feuds to maintain and grow his fanbase.
Lamar's diss tracks, particularly "Not Like Us," "Euphoria," and "Meet the Grahams," collectively garnered 208 million streams on Spotify. This massive streaming success demonstrates his mastery in crafting tracks that resonate with listeners and keep them engaged. His presence at the top of both Apple Music and Spotify daily charts further cements his position as a leading figure in the music world.
The commercial success of "Not Like Us" extends beyond traditional music charts. The track debuted at number nine on the TikTok Billboard Top 50, making it Lamar's highest-ranking song on the platform. This entry is significant as it highlights Lamar's ability to adapt to new digital landscapes and reach younger audiences through social media. The success on TikTok, a platform known for its viral trends and younger user base, indicates that Lamar's music transcends generational boundaries and continues to be relevant in various contexts.
Kendrick Lamar's rise to the top charts during this period of intense public and media scrutiny exemplifies his resilience and strategic acumen. It shows how an artist can leverage personal and professional conflicts to enhance their public profile and achieve new heights in their career. For Lamar, this moment is not just about winning a feud; it's about solidifying his legacy as one of the most influential artists of his generation. His ability to turn controversy into chart-topping success is a testament to his artistry and the powerful connection he has with his audience.
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