.png)
November 8, 2024
In a move that caught the music world by surprise, Addison Rae’s latest single, Diet Pepsi, has reshaped her image and proved she’s more than just a social media star....
Read more.png)
November 8, 2024
Coldplay has been a cornerstone of the pop-rock scene for over two decades, with their sound evolving from melancholic, guitar-driven ballads to vibrant, arena-filling anthems that defy genre...
Read more.png)
November 8, 2024
In the music industry, some of the most famous songs weren’t performed by the artists who wrote them. Think of classics like Dolly Parton’s "I Will Always Love You" or Sia’s "Diamonds."...
Read more.png)
November 5, 2024
Quincy Jones, the legendary music titan, has left us at 91, but his spirit endures through every note, melody, and rhythm he touched. From his groundbreaking production on Michael Jackson’s Thriller..
Read more.png)
October 18, 2024
Compression is one of the most crucial tools in any beatmaker's toolkit, shaping the dynamics of your track and helping achieve that punchy, polished sound....
Read more.png)
October 18, 2024
Getting into music production can be an exciting journey, especially for beginners. With so many digital audio workstations (DAWs) available, it can be overwhelming to choose the right one.
Read more.png)
October 18, 2024
Mixing is an art form that requires not only technical skill but also a keen ear and attention to detail. Many producers and engineers fall into common traps...
Read more.png)
October 18, 2024
When upgrading your CPU for music production, whether you're composing orchestral scores, producing electronic music, or working with intricate multi-track projects, selecting the right processor...
Read more.png)
October 11, 2024
Creating epic risers and transition effects is essential for electronic music producers to build tension and anticipation before a drop or shift in their tracks. Here’s how you can do it...
Read more.png)
October 6, 2024
ixing music is an art, and one of the most essential tools for achieving clarity in a mix is the equalizer (EQ). One technique, in particular, known as subtractive EQ, can work wonders for cleaning...
Read more.png)
October 6, 2024
One common frustration in vocal production, especially for home studio and bedroom producers, is encountering static noise in the high frequencies after compressing and brightening vocals...
Read more
Photo: Joseph Okpako, Getty Images (2022)
Kendrick Lamar's recent success on the charts marks a significant milestone in his career, highlighting his influence and dominance in the music industry. His diss track "Not Like Us" debuted at number one on the Billboard Hot 100, signaling not just a victory in his ongoing feud with Drake, but also a broader cultural impact. This achievement underscores Lamar's ability to capture the public's attention and translate controversy into commercial success.
The surge in Lamar's streaming numbers is remarkable. Billboard reported a 50% increase in his entire music catalog's streams compared to the previous week. This surge propelled him to the second most-streamed artist globally on Spotify for the week of May 9, just behind Taylor Swift. Such impressive statistics reflect the widespread appeal of his music and his strategic use of high-profile feuds to maintain and grow his fanbase.
Lamar's diss tracks, particularly "Not Like Us," "Euphoria," and "Meet the Grahams," collectively garnered 208 million streams on Spotify. This massive streaming success demonstrates his mastery in crafting tracks that resonate with listeners and keep them engaged. His presence at the top of both Apple Music and Spotify daily charts further cements his position as a leading figure in the music world.
The commercial success of "Not Like Us" extends beyond traditional music charts. The track debuted at number nine on the TikTok Billboard Top 50, making it Lamar's highest-ranking song on the platform. This entry is significant as it highlights Lamar's ability to adapt to new digital landscapes and reach younger audiences through social media. The success on TikTok, a platform known for its viral trends and younger user base, indicates that Lamar's music transcends generational boundaries and continues to be relevant in various contexts.
Kendrick Lamar's rise to the top charts during this period of intense public and media scrutiny exemplifies his resilience and strategic acumen. It shows how an artist can leverage personal and professional conflicts to enhance their public profile and achieve new heights in their career. For Lamar, this moment is not just about winning a feud; it's about solidifying his legacy as one of the most influential artists of his generation. His ability to turn controversy into chart-topping success is a testament to his artistry and the powerful connection he has with his audience.
.png)
.png)