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Tobias Jesso Jr.: GRAMMY-Winning Canadian Sells His Song Rights

February 23, 2023

Tobias Jesso Jr. You may know his name from his 2015 solo album Goon. Or maybe from his work on various popular songs, such as “When We Were Young” by Adele and “Alive” by Sia. Or even from his rece

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How Popular TV Shows and Movies Resurrect Classic Songs

February 23, 2023

HBO’s The Last of Us is arguably the hottest show out right now, receiving near universal acclaim from viewers and critics alike. This holds especially true for episode three: “Long, Long Time”.

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Ginalina: Bringing Her Taiwan Roots Into Her Latest Album

February 21, 2023

Folk singer. Songwriter. Canadian. Polyglot. All of these titles belong to Gina Lam, also known by her stage name Ginalina. In November 2022, she released her latest album titled Going Back: Remembe

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Rihanna’s Super Bowl Performance

February 21, 2023

Rihanna is an illustrious artist. She is among the best selling female artists of all time, and was one of the greatest hitmakers of the 2000s and 2010s. She has since grown to become the richest...

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How do Streaming Platforms Pay Artists - Is It Fair?

February 20, 2023

Streaming is now the driving force of the music industry, making up 84% of the industry revenue in the U.S. While streaming is much more convenient for listeners, many artists argue that it is near im

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Why Jay-Z Was Named The #1 Rapper Of All Time

February 23, 2023

Who is the greatest rapper of all time? Is it even possible to crown just one person? Well, Billboard and Vibe did exactly that. And, according to them, that person is Jay-Z. In honor of Hip-Hop’s

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Behind Kaytranada’s Unique Sound

February 18, 2023

Kaytranada (Louis Celestin) is a Haitian-Canadian record producer and DJ. He is a highly acclaimed electronic artist, having earned two Grammys and countless other awards for his work. Kaytranada has

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The Creative Act: Rick Rubin’s Knowledge Turned Into A Book

February 17, 2023

What happens when a famous music producer takes an interest in self-help books? The Creative Act is your answer. But who is Rick Rubin? Without a doubt, Rubin has an impressive track record in the

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Behind the Music: The Audio Engineer

February 14, 2023

The music industry is a place full of musicians, producers, and creators who have the magical ability to make those perfect sounds we hear everyday through our digital devices. We want to listen close

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Koji Kondo: Nintendo’s Melody Maestro

February 14, 2023

What do popular video games franchises Super Mario, Legend of Zelda, and Star Fox all have in common? They were all produced and published by Nintendo, and the iconic music themes that you hear in...

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Taylor Swift on Industry Sexism and Music Rights

February 8, 2023

Being a successful woman in the music industry is no easy feat. Not only do they deal with the typical trials and tribulations of being a musician, but there are also gender-specific challenges.

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What’s the Ideal Length for a Single— Are Songs Getting Shorter?

February 8, 2023

“Is it just me, or are songs getting shorter these days?” This is a question I have often pondered, especially in the last few years. It appears that in the era of social media, attention spans are

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French Montana's "Unforgettable" Makes a Remarkable Comeback in 2023

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Photo Source: Getty Images

In the ever-evolving landscape of the music industry, some songs have the unique ability to pop up from time to time and reintroduce themselves to new audiences, capturing hearts and sparking fresh trends. French Montana's hit track "Unforgettable," originally released in 2017, has experienced a remarkable resurgence in 2023, leaving fans and industry experts alike in awe of its renewed popularity and impact.

"Unforgettable," featuring Swae Lee of the American hip-hop duo Rae Sremmurd, made its debut in 2017 as part of French Montana's album "Jungle Rules." The song immediately captured the attention of listeners with its infectious Afrobeat-inspired melody, catchy hooks, and evocative lyrics. Its fusion of hip-hop and world music elements marked a unique departure from the conventional hip-hop sound of the time.

The song's poignant themes of love, longing, and memories struck a chord with audiences, making "Unforgettable" an anthem for parties, summer gatherings, and a symbol of unity through music. It quickly spiked on the charts, earning platinum certifications in multiple countries and leaving an indelible mark on pop culture.

Fast forward to 2023, and "Unforgettable" found itself once again in the spotlight, experiencing an unexpected and impactful resurgence. Several factors converged to breathe new life into the song and elevate it to new heights:

TikTok Powerhouse: The resurgence of "Unforgettable" can be largely attributed to the power of TikTok. The platform has become a hotbed for song revivals, with users creating viral challenges and dance routines set to catchy tunes. The infectious beat and danceable rhythm of "Unforgettable" caught the attention of TikTok users, leading to a recurrence in the song's popularity on the app.

Collaborative Remixes: The magic of "Unforgettable" was further amplified through remixes and collaborations. Renowned artists and producers hopped on the trend, putting their unique spins on the track. These collaborations injected new energy into the song and attracted fans of the collaborating artists.

Global Appeal: The multicultural and inclusive essence of "Unforgettable" resonated with audiences worldwide. The song's fusion of different musical genres and cultural influences allowed it to transcend linguistic and regional barriers, reaching a diverse array of listeners.

French Montana's "Unforgettable" is a reminder to the world that the power of music has the ability to captivate, inspire, and bring people together. Its remarkable comeback in 2023 serves as a reminder that great songs have the potential to remain relevant and impactful across generations. The combination of TikTok's virality, nostalgia's pull, and creative remixes propelled "Unforgettable" to new heights, cementing its place as a timeless hit that continues to defy expectations and resonate with a global audience.

French Montana's "Unforgettable" Makes a Remarkable Comeback in 2023french-montanas-unforgettable-makes-a-remarkable-comeback-in-2023Mishalle JogezaiAug 18, 2023 "Unforgettable," featuring Swae Lee of the American hip-hop duo Rae Sremmurd, made its debut in 2017 as part of French Montana's album "Jungle Rules." The song immediately...