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The Return of the SICK NEW WORLD NU-METAL festival

November 29, 2023

In a groundbreaking turn of events, the eagerly anticipated music extravaganza, Sick New World, following last year returns to the city of Las Vegas on April 27, 2024...

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Virgil Abloh: Unparalleled Influence on Fashion and Music

November 29, 2023

Two years ago today, the fashion world lost one of its brightest stars, Virgil Abloh, at the young age of 41. A trailblazing designer known for his groundbreaking work with Off-White and Louis...

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The History of Rock n’ Roll

November 29, 2023

One of the most iconic and well known genres of music is rock. It has been around for many decades, and it continues to evolve to this day...

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Keinemusik: Revolutionizing the Electronic Scene

November 28, 2023

Keinemusik, an innovative music-creator collective from Berlin, represents a distinctive movement in the electronic music scene. The group's name, which translates to "no music" in German, embodies...

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Kanye West and Ty Dolla $ign's Album: Anticipation Builds Amidst Controversy

November 28, 2023

The music world is buzzing with anticipation as Kanye West, now known as Ye, and Ty Dolla $ign are set to release their joint album, a project enveloped in both excitement and controversy...

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TikTok - Changing the Music Industry

November 24, 2023

There is no question that technology and the internet is changing the way in which many aspects of the world operate. The internet has rapidly accelerated the rate that information can be...

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Phonk Music and the Gym and Car Communities

November 24, 2023

People often say that music is a universal language. It is one of those things that all humans understand and enjoy, and it has an incredible ability to bring people together and create a sense...

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André 3000: Challenging the Notion of Age in Rap Music

November 24, 2023

In the world of hip-hop, André 3000 is a name that commands respect and admiration. As one-half of the iconic rap duo OutKast, he has left an indelible mark on the music industry...

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Chaz Mishan: Crafting for YG Entertainment's BABYMONSTER's Debut Single "Batter Up"

November 22, 2023

In a testament to the global nature of the music industry, Chaz Mishan, renowned producer and composer based in Los Angeles, has joined forces with YG Entertainment's talented songwriters...

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YG Entertainment's BABYMONSTER: Redefining Girl Group Dynamics in K-Pop

November 22, 2023

BABYMONSTER emerged from YG Entertainment’s relentless pursuit of innovation and excellence in the music industry. Known for its ability to cultivate global sensations such as BLACKPINK and BIGBANG...

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Thrash Metal - An Aging Genre

November 16, 2023

The thrash metal genre emerged in the early 1980s. Characterized by intricate guitar use, lightning-fast tempos, and its overall bold, aggressive themes, thrash was groundbreaking and quickly became..

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Travis Scott’s Telekinesis

October 27, 2023

Travis Scott, the Houston-born hip-hop sensation, has taken the world by storm with his innovative soundscapes and boundary-pushing creativity. His latest single, "Telekinesis”...

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Doechii's Journey to the Grammys: A Story of Perseverance

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On February 2, 2025, rapper Doechii achieved a historic milestone by winning Best Rap Album at the 67th Annual Grammy Awards for her mixtape, Alligator Bites Never Heal. This accolade made her only the third woman to ever receive this honor, following in the footsteps of Lauryn Hill and Cardi B. However, her rise to success was anything but overnight. Doechii’s journey is a testament to the power of perseverance, self-belief, and relentless dedication to her craft.

From Unemployment to the Spotlight

Just five years ago, in 2020, Doechii—born Jaylah Ji'mya Hickmon—found herself at a crossroads. After being fired from her job as a student advisor at a medical college in New York City, she took a bold leap of faith. Using her unemployment benefits as a makeshift grant, she self-funded and released her debut EP, Oh, The Places You'll Go, in November 2020. The EP included the track Yucky Blucky Fruitcake, an autobiographical song that went viral on TikTok in 2021, catapulting her into the public eye.

This breakthrough moment led to her signing with Top Dawg Entertainment (TDE) in 2022, making her the label’s first female rapper. Over the next few years, Doechii refined her sound, experimented with different styles, and ultimately created Alligator Bites Never Heal, a mixtape that seamlessly blended rap, R&B, and experimental hip-hop. Released in August 2024, the project showcased her dynamic flow and fearless creativity, earning her widespread critical acclaim.

A Grammy-Winning Moment

When Doechii took the stage to accept her Grammy, she delivered a heartfelt speech that resonated with many. She acknowledged the rarity of women winning in the Best Rap Album category and dedicated her award to her journey toward sobriety, faith, and self-discovery. She also made sure to shout out her hometown of Tampa, Florida, urging the industry to recognize the talent emerging from the city.

Beyond the award, Doechii also delivered one of the most electrifying performances of the night, performing Catfish and Denial Is a River despite battling bronchitis and the flu. Her high-energy, acrobatic set had the crowd in awe, and when rumors surfaced about lip-syncing, she was quick to shut them down, emphasizing that the performance was 100% live.

Lessons for Aspiring Music Creators

Doechii’s story serves as an inspiration to aspiring music creators everywhere. Her journey from an uncertain future in 2020 to a Grammy win in 2025 highlights the importance of resilience, self-investment, and the ability to turn setbacks into stepping stones.

Here are a few key takeaways from her story:

  • Bet on Yourself: Doechii invested in herself when no one else would, using her unemployment benefits to fund her debut EP.
  • Embrace Vulnerability: Her honesty in storytelling, particularly in Yucky Blucky Fruitcake, connected deeply with audiences and set her apart.
  • Keep Evolving: She didn’t stick to one style; instead, she constantly pushed her artistry, which helped her build a unique identity in the industry.
  • Stay Committed: Even with illness and obstacles, she delivered a stunning Grammy performance, proving her dedication to her craft.

To celebrate her Grammy win, Doechii released a new track, Nosebleeds, produced in collaboration with Jonas Jeberg. The song serves as a reminder that success is never an endpoint but rather a stepping stone to even greater achievements.

Doechii’s story is proof that perseverance pays off. For anyone dreaming of making it in music, her journey is a shining example of what’s possible when you believe in yourself, embrace challenges, and refuse to give up.

For those who missed her Grammy-winning moment, you can watch her acceptance speech here: